MEET
WILLIAM
DEMAS

William Demas

This is my story.

the founder

I was a competitive soccer player in my early adult years which helped me develop physical strength and stamina along with mental focus and toughness. However, these traits would be significantly challenged throughout my adult life starting with an injury and other life circumstances which led me to cut my soccer aspirations short.

I turned to the corporate world, applying the same psychological skills and camaraderie I learnt on the sporting field and over the following 15 years I rose through the ranks into key management positions. The higher I rose, the more stressful work became and with other complications arising in life I didn’t know how to process it all. I turned to alcohol and substance abuse to help me cope. My life continued to spiral out of control culminating in an adverse event.

In the years that followed, I felt my mental and physical health deteriorate to a point where I was faced with a choice: either continue on the same path of self-destruction, or turn my life around. I chose to face my fears and self-doubt and started on a transformational journey with personal development, exercise and healthy eating at its forefront.

Day by day, month by month, my courage and confidence started to come back. I felt the physical strength and endurance I had developed years earlier on the soccer field returning to me. Over time, I have come to see my life’s misfortunes as a gift and an opportunity to channel what I have learnt and experienced, into something meaningful.

Fast forward to now, I am mentally and physically in the best shape of my life leading to amazing flow on effects to other areas of my wellbeing. My experiences have helped me overcome the worst and I see it as my calling to help others through challenges of their own. This, and my love for helping people, has me on an absolute mission to guide others on their transformational journey to fitness and wellbeing.

My resolve to fulfil my calling means that my programs are not easy and my clients are expected be committed to the process of transformation. This combination of traits can only result in one thing: Morphing their body’s into the one they want and deserve!

william demas

My Programs

William Demas Transformation Program

TRANSFORMATION PROGRAM

My flagship program. I will work with you one on one to help you transform your physique by creating and executing personalised strategies and action plans, guiding you on a journey to health and wellness that you will be immensely proud of.

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EVOLUTION PROGRAM

In this program, together with up to two others, I will work with you to evolve your body by designing and implementing a customised blueprint as well as game plans – that will help you on your mission to becoming the healthiest you.

Awakening Program

AWAKENING PROGRAM

While you may have different lifestyle preferences and duties to others, you want to become the best version of yourself. In this program, I will work with you and others in a group setting to awaken your body and kick start your fitness journey.